26 Comments
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Blue's avatar

Yes, all good stuff. I was overwhelmed by the idea of writing a book - so started a podcast first - listeners in 48 countries and in top 100 relationship category of Apple Podcasts...and now confident to finish the book and get an agent - but need to dive deeper into podcast and SM again...and be the best dad to three young boys.

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Camileat1989's avatar

Learning a new language is not boring when combined with https://basketrandom.com will help you remember it better.

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Nicole Schwartz Navratil's avatar

Thank you for sharing all of this wisdom here. I appreciate the information and the tone equally.

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mariarandall's avatar

A platform connects you to readers. Sometimes that leads to sales. This is the point of a platform, on any site https://dino-game.co and for any author.

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Michelle Spencer (she/her)'s avatar

Thank you for the repost - and the permission ❤️

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Alexandra Danila's avatar

Thank you for this. It's such a relief that I can repeat myself. I've never given myself permission to and it was putting extra pressure on me to always create something new. That is not only hard, but sometimes impossible. But it makes so much sense to recycle my content because not everyone has seen it. You made social media, that tiny bit less daunting.

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Jilanne Hoffmann's avatar

Yes, to all this. I think it's so important top also engage authentically, meaning you're not just forcefeeding your book to people. Addressing a need feels more important than shouting BUY MY BOOK.

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Mary Carroll Moore's avatar

Great post and so much good info. Totally agree about platform building ahead of book. I started years before my current novel went into preorders on August. It paid off. The book got on the Amazon Hot New Release list in three days. It was a combination of efforts including email blasts but the socials did the heavy lifting. I’m doing a few videos which get quite a lot more comments than still images and that’s an interesting stat to consider although I also dislike doing them. Posting my Kirkus review did well too. I’m learning each day about what works and what doesn’t so much. Thanks for this corral of knowledge.

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Audrey Perrott's avatar

Having this conversation/crisis this morning as I begrudgingly battled with a newsletter template because I really don’t want to do one “but everyone says I have to have one.”

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Dave Boden's avatar

"I am not calling it X" should be put on a tshirt!

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Betsy Mikel's avatar

Great advice to not do what you don’t wanna/hate. No TikTok for me either!

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Marisa Russello's avatar

Thank you so much for expanding on my question, Kate. I almost deleted it from your other post because I thought you thought it was a silly question!

I contemplated it more, and if I had all the time in the world, I think I'd actually love social media. It's the time constraint that makes it first on my list to go because it feels like a waste when I could be working or writing an essay/book. So it's primarily a time management issue.

Another big problem is that the more followers I get, the more my engagement decreases because so many annoying bots or scam people keep following and not engaging. I once went through and deleted over 300 non-engaging followers, but then my follower growth slowed down a lot. So it's a double edged sword. How do you deal with this issue?

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Kate McKean's avatar

You probably can’t stop the bots. I don’t know if I would waste time blocking them, except for the really scammy/porny ones. Just focus on the engagement you DO have.

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Jeff Hoffman's avatar

How can an agent tell if a writer has talent? Does storytelling trump the prose?

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Kate McKean's avatar

Talent comes in many forms and agents are open to a lot of them. Prose can trump storytelling (but it’s hard to convince you friend to read that *beautiful* book that’s kinda boring). a wildly entertaining book that’s badly written has its own lifespan. No reader, including agents, is evaluating a book by one metric.

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Jeff Hoffman's avatar

Understood. Thank you!

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Deborah L Williams's avatar

Thank you for not calling it "X" (anyone else read L'Engle's Wind in teh Door? Echthroi, I say to you). And for this wise and calming advice. I too cannot deal with TikTok. My kids already tell me that I text like an old person (apparently punctuating is *so* old-fashioned) so TikTok would be ridonkulous. But in terms of "platform," another thing to think about is how to be yourself a good literary citizen, so that when you start selling your wares, you've established a strong good-karma bank. Help broadcast other people's work & build connections that way, too, so that when your book comes out, that person wants to have you as a guest on their podcast or newsletter or whatever.

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Maggie Szabo's avatar

I was literally listening to a podcast about this very subject today. The importance of having a few different 'platforms' such as substack, that are not social media related and therefore could vanish overnight taking all your 'stuff' with it! Gasp! This podcast also talked about the importance of having your own website. This is something I've been thinking a lot about and am considering (not that I've got a lot to share as yet.) What are your thoughts on this?

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Kate McKean's avatar

Yes to an author website! Think of it like a business card until you have more things to put up there.

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Marisa Russello's avatar

I thought Substack was considered social media?? The writer has their email list, but otherwise it seems like it to me. Also, besides other newsletters, I can't think of other platforms like this...

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Kate McKean's avatar

It kinda is I guess! I think I just separate general newsletter writing from social media in general.

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Mikala Jamison's avatar

I really appreciate the guidance here. I also feel so discouraged about building a platform that I could throw up.

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Kate McKean's avatar

You aren’t alone!!!! But you have to start somewhere. Baby steps.

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